FYI module 5 – Presentation & Rhetoric

In the last FYI module, which takes place from 12 to 13 October, we learn about presenting and rhetoric by Bettina Wegleiter and Wojciech Czaja. This time we focus on the creativity of speaking, presenting and discussing. A successful appearance Formulating core messages and putting the essentials to the point is crucial to presenting one’s own creative work and projects. … Read More

FYI module 4 – Sales

2 days full of role plays, group work, and case study work – that was our workshop about sales with Oliver Kronawittleithner. First, it is about building trust with the customer through: sympathy/empathy, will/passion, and competence. Therefore, the majority relies on competence, sympathy, and empathy. Purchase process I find this diagram very helpful to illustrate the sales process. You can … Read More

FYI module 3 – Branding & Communication

From 1st to 2nd September the FYI workshop series from creative region Upper Austria continued. We learned about branding & communication from Bernhard Buchegger, one of the directors of Gruppe am Park. Brands are the orientation system of our company. They form the emotional foundation of our outward signals. By changing our media behaviour, we need brand systems that are … Read More

FYI module 1 – entrepreneurial mindset

The FYI workshop started with the module from Patrick Rammerstorfer this week. He was showing us how entrepreneurs can change their mindset through positive psychology. Patrick explained it with many theories/models and team exercises. Our group consists of twelve creative young entrepreneurs, selected by the Creative Region Linz. I will briefly summarize the first part of the workshop. X-Y theory … Read More

FYI – For Your Inspiration 2020

Yeah, I’ve got amazing great news – I am accepted for the FYI! The Creative Region in Linz supports me and eleven other young creatives in purposefully advancing our business. For Your Inspiration (FYI) stands for our workshop series for young entrepreneurs from the creative industries. As I started my business this year, this will be great input. In five … Read More

Children’s book illustrations

Like many other artists who are passionate about drawing, I’m a big fan of children’s book illustrations. So I always like to get in touch with people who have great ideas for a book. Nevertheless, they should not forget the business ulterior motive of realizing such a heart project. Although I get more and more requests for children’s book illustrations, … Read More

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