FYI module 3 – Branding & Communication

From 1st to 2nd September the FYI workshop series from creative region Upper Austria continued. We learned about branding & communication from Bernhard Buchegger, one of the directors of Gruppe am Park. Brands are the orientation system of our company. They form the emotional foundation of our outward signals. By changing our media behaviour, we need brand systems that are … Read More

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